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Old 13th Jun 2006, 11:27   #1
WilHarris
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Ebay goes after GoogleAds

http://www.bit-tech.net/news/2006/06...ter_GoogleAds/

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Old 13th Jun 2006, 12:00   #2
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heh, Google are copying eBay's products with things like GBuy and now it looks like eBay is copying some of Google's ideas! I wonder who will copy what next
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Old 13th Jun 2006, 16:40   #3
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Google vs eBay... This should be interesting!

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Old 13th Jun 2006, 17:07   #4
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i recon you will probably end up finding the ebay auctions are rubbish
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Old 13th Jun 2006, 20:18   #5
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and this will end up on nothing.
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Old 14th Jun 2006, 08:59   #6
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My experience (maybe not everyone's) is that the eBay links in Google ads are typically to general categories of auctions, or at best to a search... which makes sense, since eBay would have to buy a block of adverts for a specific URL. Perhaps this is a result of getting UK ads rather than US/Global ones...

The advantage of a "home-grown" eBay advertising system would be that eBay could actually direct you to specific autions that are relevent, with much more dynamic linking - so rather than seeing a link to a page containing 1000 different car auctions, you might get a link to a search that shows the specific model of Dodge Viper you were reading about...
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Old 14th Jun 2006, 09:55   #7
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Something tells me that unless this runs off of a auction comission (say, 50/50 split of eBay's winning fees), it'll be a monumental failure - nobody would put it on their sites. I suppose if buyers are given a "list this on eBayAds" checkbox for whatever amount, it could work, but I'd imagine that'd be very unreliable.
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