Google mixes up AdSense - bit-tech.net Forums

WilHarris · 23rd Jun 2006, 06:54

http://www.bit-tech.net/news/2006/06...es_up_AdSense/

Firehed · 23rd Jun 2006, 09:18

As someone giving adsense a serious consideration if/when I open my online store, I see this as a very good thing. I'd be happy to pay twice as much per ad if every one of those translates to a meaningful visit. I rarely click adsense ads (or any for that matter, but then again I've got about every site but Bit's blocked), but when I do it rarely if ever translates to an "action". Which means a waste of $xx for whoever paid for the ad space.

yahooadam · 23rd Jun 2006, 09:56

i think it kinda sucks, most of the time if i use an ad to look at a site, i will think about the purchase for a while, and if i actually wanted it (i hardly ever bother with those ads) i would go back to their site
But then i wouldnt have gone through the ad and the site wouldnt get any money = kinda lame ....

Paradigm Shifter · 23rd Jun 2006, 10:16

If I want to buy something online, I go directly to the store I want to buy from - it's safer that way. Ads do influence my buying sometimes (when they're saying "buy item x for cost y at place z") but I rarely if ever follow them by clicking a link.

Atomic · 23rd Jun 2006, 10:50

Its going to throughly screw over some sites for sure.

cjmUK · 23rd Jun 2006, 15:59

Quote:

Originally Posted by yahooadam

i think it kinda sucks, most of the time if i use an ad to look at a site, i will think about the purchase for a while, and if i actually wanted it (i hardly ever bother with those ads) i would go back to their site
But then i wouldnt have gone through the ad and the site wouldnt get any money = kinda lame ....

Yeah, I might click on a link, but rarely would I buy there and then. So revenue from me would be lost.

I can only assume the rates will go up according... Otherwise it's dead in the water.

Drexial · 23rd Jun 2006, 17:20

the problem i see, if its a site like there were there is usualy a defined group of people that visit it. maybe people would be willign to buy and item. but when they visit the site and only have to click to suport the site, it works out alot better. frequent users are probly not going to want to buy somthign even once a month to suport a site.

all i can say is the sites its showing better have to pay less, and the sites hosting the add better get paid more for it. to balance out the loss in cash flow to syuport the Ad bearing site.

*Y@h00k@* · 23rd Jun 2006, 22:23

tthe sole purpose of publicity isn't just making people buy your product when they see your ad. It's also there to get your product known to people, even if they may not buy it, they might just keep it in mind for later or talk about it to their friends or colleges...
so the action-scheme thingy doesnt really makes sense to me, but then again neither does the click-scheme. How about a view-scheme just like a tv or radio publicity

Firehed · 23rd Jun 2006, 22:38

Just keep in mind that almost all ads now have some sort of cookie and/or affiliate ID-type thing so it doesn't have to be a purchase on that clicking. Often something to the effect of saying that after following an ad, the IP address or cookie'd machine has 90 days to make a purchase and it'll still count. Google would lose all of their adsense publishers if it's no longer profitable, so they won't do it stupidly like making it necessary to purchase on that clicking.

DXR_13KE · 23rd Jun 2006, 23:35

-1 for google

FuzzyOne · 24th Jun 2006, 00:53

Advertiser = Happy
Legal.Team.Google = Happy
Us Publishers = YAKITB

(Yet another kick in the balls)

Thanks big G

bahgger · 24th Jun 2006, 12:09

Don't matter if it screws up other small sites, what's important is will CPA screw up bit-tech? Cos I hope not -_-

Nezuji · 25th Jun 2006, 04:52

Quote:

Originally Posted by *Y@h00k@*

tthe sole purpose of publicity isn't just making people buy your product when they see your ad. It's also there to get your product known to people, even if they may not buy it, they might just keep it in mind for later or talk about it to their friends or colleges...

Quite right. Implementing this fairly for all parties involves knowing exactly what percentage of viewers go on to make a purchase through any and all channels, not just the Internet. Being as marketing types have been trying to figure this out for decades, I don't think it terribly likely that Google has suddenly discovered a magic formula for getting this right every time.

Nezuji

Adnuo · 26th Jun 2006, 01:48

This doesn't seem beneficial to me. An AdSense link may point me to a website I would buy from, but they may be out of that product/pricing too high/don't have what I'm looking for. Did that site still benefit from my click? Yes, because now I know who they are, what they have, and what some of their prices may be. Maybe in a project log about a custom watercooled case, an AdSense link points to Coolercases UK. Once I click, I find out it's a site for UK residents, but the next time some UKer in IRC asks about somewhere to buy a reservoir, or if I really want one of the hard-to-find products that Paul carries and I'm willing to pay the shipping, I'll remember that site.

23rd Jun 2006, 06:54	#1
WilHarris Just another nobody Join Date: Jun 2001 Location: Oxford Posts: 2,671	Google mixes up AdSense http://www.bit-tech.net/news/2006/06...es_up_AdSense/

23rd Jun 2006, 09:18	#2
Firehed Why not? I own a domain to match. Join Date: Feb 2004 Location: An hour north of Boston Posts: 12,576	As someone giving adsense a serious consideration if/when I open my online store, I see this as a very good thing. I'd be happy to pay twice as much per ad if every one of those translates to a meaningful visit. I rarely click adsense ads (or any for that matter, but then again I've got about every site but Bit's blocked), but when I do it rarely if ever translates to an "action". Which means a waste of $xx for whoever paid for the ad space. __________________ hire me @ eric-stern.com - web developer and php ninja pics @ my smugmug :: Twitter @firehed :: blog @ firehed.net 40D\|580EXII\|285HV\|AB800\|70-200f/4LIS\|17-50f/2.8\|150f/2.8Macro\|50f/1.8 MacPro @ 8x2.8GHz, 10GB FBDDR2, 3TB HD :: MBP @ 2x2.2GHz, 4GB DDR2, 320GB HD

23rd Jun 2006, 10:16	#4
Paradigm Shifter Lethargic Join Date: May 2006 Posts: 1,210	If I want to buy something online, I go directly to the store I want to buy from - it's safer that way. Ads do influence my buying sometimes (when they're saying "buy item x for cost y at place z") but I rarely if ever follow them by clicking a link. __________________ Core i7 920 D0 @ 3.8GHz \| 6GB Corsair 1600MHz \| Gigabyte EX58-UD5 \| XFX 4870X2 2GB \| 4TB \| WUXGA

23rd Jun 2006, 10:50	#5
Atomic Gerwaff Join Date: May 2002 Location: Norwich, UK Posts: 7,898	Its going to throughly screw over some sites for sure. __________________ :: www.junkions.com :: Website & Server Hosting :: Ultimate CHEESECAKE ::

23rd Jun 2006, 22:38	#9
Firehed Why not? I own a domain to match. Join Date: Feb 2004 Location: An hour north of Boston Posts: 12,576	Just keep in mind that almost all ads now have some sort of cookie and/or affiliate ID-type thing so it doesn't have to be a purchase on that clicking. Often something to the effect of saying that after following an ad, the IP address or cookie'd machine has 90 days to make a purchase and it'll still count. Google would lose all of their adsense publishers if it's no longer profitable, so they won't do it stupidly like making it necessary to purchase on that clicking. __________________ hire me @ eric-stern.com - web developer and php ninja pics @ my smugmug :: Twitter @firehed :: blog @ firehed.net 40D\|580EXII\|285HV\|AB800\|70-200f/4LIS\|17-50f/2.8\|150f/2.8Macro\|50f/1.8 MacPro @ 8x2.8GHz, 10GB FBDDR2, 3TB HD :: MBP @ 2x2.2GHz, 4GB DDR2, 320GB HD

23rd Jun 2006, 09:56	#3
yahooadam Ultra csavarkulcs Banned Join Date: Mar 2006 Location: UK Posts: 1,323	i think it kinda sucks, most of the time if i use an ad to look at a site, i will think about the purchase for a while, and if i actually wanted it (i hardly ever bother with those ads) i would go back to their site But then i wouldnt have gone through the ad and the site wouldnt get any money = kinda lame ....

23rd Jun 2006, 17:20	#7
Drexial Supermodder Join Date: Jul 2005 Posts: 297	the problem i see, if its a site like there were there is usualy a defined group of people that visit it. maybe people would be willign to buy and item. but when they visit the site and only have to click to suport the site, it works out alot better. frequent users are probly not going to want to buy somthign even once a month to suport a site. all i can say is the sites its showing better have to pay less, and the sites hosting the add better get paid more for it. to balance out the loss in cash flow to syuport the Ad bearing site.

23rd Jun 2006, 22:23	#8
Y@h00k@ What's a Dremel? Join Date: Nov 2003 Location: Brussels, Belgium Posts: 17	tthe sole purpose of publicity isn't just making people buy your product when they see your ad. It's also there to get your product known to people, even if they may not buy it, they might just keep it in mind for later or talk about it to their friends or colleges... so the action-scheme thingy doesnt really makes sense to me, but then again neither does the click-scheme. How about a view-scheme just like a tv or radio publicity

23rd Jun 2006, 23:35	#10
DXR_13KE Madeira's banana is the best!!! Join Date: Sep 2005 Location: Madeira ; Portugal Posts: 6,469	-1 for google __________________ *Renegade X - 0.40 Release!* <---- CLICK!

24th Jun 2006, 00:53	#11
FuzzyOne Cola Cube'aaays Join Date: Sep 2002 Location: Ipswich Posts: 1,398	Advertiser = Happy Legal.Team.Google = Happy Us Publishers = YAKITB (Yet another kick in the balls) Thanks big G __________________ Twitter \| YouTube \| Flikr \| DZone \| UserStyles

24th Jun 2006, 12:09	#12
bahgger Supermodder Join Date: Apr 2005 Posts: 584	Don't matter if it screws up other small sites, what's important is will CPA screw up bit-tech? Cos I hope not -_-

26th Jun 2006, 01:48	#14
Adnuo Banned Join Date: Aug 2005 Location: Minnesota Posts: 489	This doesn't seem beneficial to me. An AdSense link may point me to a website I would buy from, but they may be out of that product/pricing too high/don't have what I'm looking for. Did that site still benefit from my click? Yes, because now I know who they are, what they have, and what some of their prices may be. Maybe in a project log about a custom watercooled case, an AdSense link points to Coolercases UK. Once I click, I find out it's a site for UK residents, but the next time some UKer in IRC asks about somewhere to buy a reservoir, or if I really want one of the hard-to-find products that Paul carries and I'm willing to pay the shipping, I'll remember that site.