bit-tech.net

Go Back   bit-tech.net Forums > bit-tech.net > Article Discussion

Reply
 
Thread Tools
Old 21st Apr 2017, 08:18   #1
Gareth Halfacree
WIIGII!
bit-tech Staff
 
Gareth Halfacree's Avatar
 
Join Date: Dec 2007
Location: Bradford, UK
Posts: 8,517
Gareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming SaiyanGareth Halfacree is a Super Spamming Saiyan
Google reportedly adding its own ad-block to Chrome

Not for Google ads, naturally.
https://www.bit-tech.net/news/bits/2...block-chrome/1
__________________
Author, Raspberry Pi User Guide Fourth Edition, 21 Brilliant Projects for the Raspberry Pi and more | gareth.halfacree.co.uk | twitter | keybase.io
bit-tech news correspondent, Custom PC columnist, other things to other people
I'm a filthy freelancer! Hire me! | Need a VPN? Try AirVPN!
Gareth Halfacree is online now   Reply With Quote
Old 21st Apr 2017, 09:27   #2
MLyons@BOXFX
What's a Dremel?
 
MLyons@BOXFX's Avatar
 
Join Date: Mar 2017
Posts: 16
MLyons@BOXFX has yet to learn the way of the Dremel
Although this could be anti-competitive , I do believe this could help if only intrusive ads are blocked. Just depends on google implementation of it.
MLyons@BOXFX is offline   Reply With Quote
Old 21st Apr 2017, 09:28   #3
jb0
Multimodder
 
Join Date: Apr 2012
Posts: 166
jb0 has yet to learn the way of the Dremel
This is, hypothetically, not a bad idea. The problem is, of course, that an advertising company developing an ad-blocker is a fundamental conflict of interest.
Basically the same problem AdBlock Plus had. The whitelist was a good idea, and one I heartily endorsed(and used myself). But asking companies to pay for a spot on the whitelist was a TERRIBLE idea, one which
immediately sows distrust and suspicion even if the entire thing is handled in a fair and impartial manner.


Now, to be fair, whitelisting Google ads is probably reasonable. They have historically been rather good about being inoffensive. But it is very tempting for Google to hold others to different standards than they hold themselves, and bundling their biased adblocker into their popular browser is a powerful combination. Especially if it makes it into their Android browser, where limited screen space, a proliferation of full-screen ads, and limited battery life makes it an even more desirable feature... one that Google has intentionally prevented anyone else from implementing.
jb0 is offline   Reply With Quote
Old 21st Apr 2017, 09:53   #4
proxess
Ultramodder
 
Join Date: Nov 2006
Location: Amsterdam, Netherlands
Posts: 1,033
proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.proxess is definitely a rep cheat.
Not to mention Google occasionally changes their mind about what is and isn't obtrusive. While a competitor may be complying today to Googles' standards, they might not be tomorrow because Google suddenly decided that's not how they do ads anymore.
__________________
Clevo P150SM: i7 4930MX @4.2GHz; 4x 8GB Kingston HyperX Impact 1600MHz; Nvidia 980M 8GB +220MHz Core/+350MHz Memory; Samsung 840 EVO mSATA 250GB; Ubuntu 16.04 x64 and Windows 10 Pro.
Linux #429448
proxess is offline   Reply With Quote
Old 21st Apr 2017, 09:55   #5
MLyons@BOXFX
What's a Dremel?
 
MLyons@BOXFX's Avatar
 
Join Date: Mar 2017
Posts: 16
MLyons@BOXFX has yet to learn the way of the Dremel
Quote:
Originally Posted by proxess View Post
Not to mention Google occasionally changes their mind about what is and isn't obtrusive. While a competitor may be complying today to Googles' standards, they might not be tomorrow because Google suddenly decided that's not how they do ads anymore.
You would think they would add some sort of delay before implementing any new rules they come up with. Surely not being intrusive isn't that tricky. Does it change my browsing experience? no? it's not intrusive.
MLyons@BOXFX is offline   Reply With Quote
Old 21st Apr 2017, 10:09   #6
Parge
the worst
Moderator
 
Parge's Avatar
 
Join Date: Jul 2010
Location: London, UK
Posts: 12,646
Parge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming SaiyanParge is a Super Spamming Saiyan
I am literally incredulous.

As someone who works in the digital advertising industry, of whom Google and Facebook already have a stranglehold on, this would pretty much kill all other competition.

Over the last year the industry has come together to combat Google, who's Ad Server which is used by most publishers (websites) and gives a first look to Google for every bid request (impression/user turning up on a page), and created a product called Header Bidding which is a far more open form of deciding who wins the bid. Not only are google doing their best to now kill that (with Dynamic Allocation through DFP) but they are now basically attempting to wipe out all competitors with a built in ad blocker.

Make no mistake, this isn't about preventing 'bad ads' (pop ups, autoplay videos etc) - my company, and almost all of our competitors in the West (and many in the East) don't even work with publishers who support that kind of inventory. This is about Google leveraging their position as a browser developer, to mop up the tiny % of advertising revenue they don't already own, leaving no competition in their wake.

Let me guess, the next step is selling their solution that gets around the block?
__________________
Ediface

Silverstone FT03 Mini - i7 4790S - Noctua NH-L9i - Gigabyte GTX 1070 'ITX Edition' - Maximus Impact VII - 16GB DDR3 - 1TB NVME - SF600 - 27" AOC Agon AG271QG - Xonar U7 - Bassshaker - RAT3 - Majestouch Minila - Q90s - Orbweaver - Warthog
Parge is offline   Reply With Quote
Old 21st Apr 2017, 11:11   #7
Maki role
Dale you're on a roll...
 
Maki role's Avatar
 
Join Date: Jan 2012
Location: London
Posts: 1,377
Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.
I'm surprised this is legal TBH. I mean usually google ads are pretty decent and unobtrusive (bar some of the YouTube ones) but it seems shady to just block all competitors.

I would have figured if they wanted to develop an Adblock, it would have to include their ads too? Otherwise it seems like straight up anti-competitive behaviour.
__________________
Finished Builds: Azure, Vesper, Loramentum, Aetos, Exsectus (Tt UK Modding Trophy 1st Place)
Work in Progress: I Need Healing!, Parvum Argentum
Website: http://www.praetex-design.com Twitter: @Maki_Role Instagram: @Maki_Role
Maki role is online now   Reply With Quote
Old 21st Apr 2017, 11:37   #8
edzieba
Virtual Realist
 
Join Date: Jan 2009
Posts: 1,759
edzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyanedzieba is a Super Spamming Saiyan
My heart weeps for Ad Networks. No, wait, the other thing. An ad network inevitable boils down to "put a hole in your webpage where we can insert arbitrary elements including scripting", which is just a bad idea in principle. Native (i.e. from the same host as the rest of the page) image-only ads are the way to go. The barrier is moving from a 'pay per click' model that requires tracking and targeting, to a 'pay per site' model that targets userbases in aggregate. Great for specific-purpose sites like Bit-tech, not so good for "I have a random webpage, I want adverts because it's free money!".
edzieba is offline   Reply With Quote
Old 21st Apr 2017, 11:56   #9
Anfield
Mod Master
 
Anfield's Avatar
 
Join Date: Jan 2010
Posts: 2,056
Anfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming Saiyan
Legal action over anti-competitive nature of it in 3...2...
__________________
R7 1800X, ASRock X370 Taichi, 2x8GB Corsair Vengeance 3000 DDR4, ASUS Strix 1080TI OC, 512GB Samsung 950 Pro, 4TB WD Black, EVGA T2 1KW, Lian Li PC-O9WX, EK Supremacy Evo, EK-XRES 140 DDC 3.2, EK-CoolStream PE 360, Ducky Shine 6 (Brown Switches), Logitech G402, AOC U3477PQU (34" 21:9 ftw)
Anfield is offline   Reply With Quote
Old 21st Apr 2017, 12:30   #10
perplekks45
LIKE AN ANIMAL!
 
perplekks45's Avatar
 
Join Date: May 2004
Location: Offenbach, Germany
Posts: 4,998
perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.perplekks45 is the Cheesecake. Relix smiles down upon them.
Smart move...

And, thanks, but no thanks. If it doesn't disable the intrusive and annoying ads on YouTube, which most likely it won't, I will not use it. I recently opened a YT link on someone else's computer... not cool.
__________________
The most merciful thing in the world, I think, is the inability of the human mind to correlate all its contents. We live on a placid island of ignorance in the midst of black seas of infinity, and it was not meant that we should voyage far.
ph'nglui mglw'nafh Cthulhu R'lyeh wgah'nagl fhtagn
Iš! Iš! Cthulhu fhtagn!
perplekks45 is offline   Reply With Quote
Old 21st Apr 2017, 13:16   #11
MLyons@BOXFX
What's a Dremel?
 
MLyons@BOXFX's Avatar
 
Join Date: Mar 2017
Posts: 16
MLyons@BOXFX has yet to learn the way of the Dremel
Quote:
Originally Posted by perplekks45 View Post
Smart move...

And, thanks, but no thanks. If it doesn't disable the intrusive and annoying ads on YouTube, which most likely it won't, I will not use it. I recently opened a YT link on someone else's computer... not cool.
What makes YouTube ads intrusive?
MLyons@BOXFX is offline   Reply With Quote
Old 21st Apr 2017, 13:20   #12
Maki role
Dale you're on a roll...
 
Maki role's Avatar
 
Join Date: Jan 2012
Location: London
Posts: 1,377
Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.Maki role is definitely a rep cheat.
Quote:
Originally Posted by MLyons@BOXFX
What makes YouTube ads intrusive?
Whilst I wouldn't call youtube's ones intrusive, they rank up there as bloody annoying for me. Having to wait 30 seconds to watch a video only 20 seconds long?? Yeah no thanks, luckily they're sorted out by existing blockers.
__________________
Finished Builds: Azure, Vesper, Loramentum, Aetos, Exsectus (Tt UK Modding Trophy 1st Place)
Work in Progress: I Need Healing!, Parvum Argentum
Website: http://www.praetex-design.com Twitter: @Maki_Role Instagram: @Maki_Role
Maki role is online now   Reply With Quote
Old 21st Apr 2017, 13:47   #13
GeorgeK
Oooh purple
Moderator
 
GeorgeK's Avatar
 
Join Date: Sep 2010
Location: Ashford, Kent
Posts: 7,313
GeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming SaiyanGeorgeK is a Super Spamming Saiyan
Quote:
Originally Posted by Anfield View Post
Legal action over anti-competitive nature of it in 3...2...
Genuine question: Can it be classed as anti-competative as users aren't forced to use Chrome?
GeorgeK is offline   Reply With Quote
Old 21st Apr 2017, 14:54   #14
MLyons@BOXFX
What's a Dremel?
 
MLyons@BOXFX's Avatar
 
Join Date: Mar 2017
Posts: 16
MLyons@BOXFX has yet to learn the way of the Dremel
Quote:
Originally Posted by GeorgeK View Post
Genuine question: Can it be classed as anti-competative as users aren't forced to use Chrome?
I think it depends on market share.
MLyons@BOXFX is offline   Reply With Quote
Old 21st Apr 2017, 16:51   #15
Anfield
Mod Master
 
Anfield's Avatar
 
Join Date: Jan 2010
Posts: 2,056
Anfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming SaiyanAnfield is a Super Spamming Saiyan
Quote:
Originally Posted by GeorgeK View Post
Genuine question: Can it be classed as anti-competative as users aren't forced to use Chrome?
I'd reckon the problem is more with treating their goliath of an ad network different from all the david ad networks rather than how many people use Chrome.

Plus the timing of it is also suspicious at best, in recent weeks there has been tons of controversy over where google places ads and several large companies have threatened to move away from google over it and now google suddenly resorts to this to harm competing ad networks?
__________________
R7 1800X, ASRock X370 Taichi, 2x8GB Corsair Vengeance 3000 DDR4, ASUS Strix 1080TI OC, 512GB Samsung 950 Pro, 4TB WD Black, EVGA T2 1KW, Lian Li PC-O9WX, EK Supremacy Evo, EK-XRES 140 DDC 3.2, EK-CoolStream PE 360, Ducky Shine 6 (Brown Switches), Logitech G402, AOC U3477PQU (34" 21:9 ftw)
Anfield is offline   Reply With Quote
Old 21st Apr 2017, 17:29   #16
Cheapskate
↓ Don't trust that face!
 
Cheapskate's Avatar
 
Join Date: May 2007
Location: Texas
Posts: 9,255
Cheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming SaiyanCheapskate is a Super Spamming Saiyan
Quote:
Originally Posted by MLyons@BOXFX View Post
What makes YouTube ads intrusive?
I take it you've never used 'tube for listening to an ambient album, only to have it interrupted frequently by a 8 minute long ad for Brazilian hop-hop. Nothing quite kills your calm like having to rush the computer to stop the YO!YO!YO!

I think they added scripting that knows when you aren't at the computer and deliberately picks something speaker-breaking.
__________________
The Iron TurnipBlooBallsHypnotoadPlankReservoir-ThingsNUC-TooobularC7WaterblocksCrusty McBeanbags IIIGlassGreen
Powered by: AMD∑Gigabyte∑Swiftech∑Hardware Labs∑Noctua∑DangerDen
Cheapskate is offline   Reply With Quote
Old 21st Apr 2017, 17:50   #17
wolfticket
Downwind from the bloodhounds
 
wolfticket's Avatar
 
Join Date: Apr 2008
Location: Devon, England
Posts: 2,410
wolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyan
Quote:
Originally Posted by MLyons@BOXFX View Post
Quote:
Originally Posted by GeorgeK View Post
Genuine question: Can it be classed as anti-competative as users aren't forced to use Chrome?
I think it depends on market share.
Jeez, I'm out of touch. I had no idea Chrome had well passed 50% browser usage share in the EU. Combine that with 50%+ market share in all online advertising I think they could well have Microsoft-esque anti competitive behaviour issues in the EU at least, that is if regulators are so minded.
__________________
Wolfticket: Ambitious but rubbish

"A facility for quotation covers the absence of original thought."
Dorothy L. Sayers (1893 - 1957)
wolfticket is online now   Reply With Quote
Old 23rd Apr 2017, 02:06   #18
gosh
Multimodder
 
Join Date: Oct 2009
Posts: 145
gosh has yet to learn the way of the Dremel
so it's an ad-block that doesn't block ads ?
gosh is offline   Reply With Quote
Old 24th Apr 2017, 09:18   #19
MLyons@BOXFX
What's a Dremel?
 
MLyons@BOXFX's Avatar
 
Join Date: Mar 2017
Posts: 16
MLyons@BOXFX has yet to learn the way of the Dremel
Quote:
Originally Posted by Cheapskate View Post
I take it you've never used 'tube for listening to an ambient album, only to have it interrupted frequently by a 8 minute long ad for Brazilian hop-hop. Nothing quite kills your calm like having to rush the computer to stop the YO!YO!YO!

I think they added scripting that knows when you aren't at the computer and deliberately picks something speaker-breaking.
How else would you expect them to advertise in that situation? I can't think of another way.
MLyons@BOXFX is offline   Reply With Quote
Old 24th Apr 2017, 15:36   #20
wolfticket
Downwind from the bloodhounds
 
wolfticket's Avatar
 
Join Date: Apr 2008
Location: Devon, England
Posts: 2,410
wolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyanwolfticket is a Super Spamming Saiyan
Quote:
Originally Posted by gosh View Post
so it's an ad-block that doesn't block ads ?
It's an adblock made by an ad company that blocks competitor's ads...

Or, for fear of libelling one of the biggest companies in the world:
It is an adblock that blocks intrusive ads that damage user experience while not undermining the fundamental financial model at allows most web content to exist. It will be conveniently built into one of the most popularly used browsers.

YMMV
__________________
Wolfticket: Ambitious but rubbish

"A facility for quotation covers the absence of original thought."
Dorothy L. Sayers (1893 - 1957)

Last edited by wolfticket; 24th Apr 2017 at 15:43.
wolfticket is online now   Reply With Quote
Reply

Tags
ad-block, ad-blocker, advertising, adverts, browser, chrome, chromium, google, opera, web, web browser, web site

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


All times are GMT +1. The time now is 23:45.
Powered by: vBulletin Version 3
Copyright ©2000 - 2017, Jelsoft Enterprises Ltd.