AMD has considered buying Ageia - bit-tech.net Forums

Tim S · 22nd Nov 2007, 13:08

http://www.bit-tech.net/news/2007/11...buying_ageia/1

Physics has been one of those industry buzzwords for a while now, and it looks like the company that raised the awareness could well be on the road to acquisition.

Zurechial · 22nd Nov 2007, 13:18

Is AMD trying to go bankrupt?

simosaurus · 22nd Nov 2007, 13:33

i just hope nvidia buys them out and kills them, it hasn't been a success, it needs integration with those GPUs and an install base that size to take off

I would rather a GPU based Havok solution, from what ive seen of ageia physics they are very buggy (ut3 stretching limbs etc), havok isn't great either, nothing i've seen has touched the Karma physics in UT2004, but best of a bad bunch i guess.

DeXtmL · 22nd Nov 2007, 14:02

Quote:

Originally Posted by Zurechial

Is AMD trying to go bankrupt?

Not really.

They( Intel, amd, nvidia...) have already found out that the physics effect is doing a increasingly significant job in gaming, and such importance would inrease faster in furture together with the increasingly powerful hardwares.
AMD would never want to lose a a big tech advantage, especially about gaming currently.

BlackMage23 · 22nd Nov 2007, 14:52

I jokingly said to a friend that AMD would do that and intergrate it into the fusion project.
I didn't think I was that close to the truth.

I think AMD may try to do this as it would be helpful in the long term and may leave Nvidia out in the cold (AMD and intel will be able to do CPU+GPU+PPU+Chipset, and Nvidia can only do GPU+Chipset)

Short team though is the bigger problem as I think it would be hard for them to go into bigger debt at the moment.

Icy EyeG · 22nd Nov 2007, 15:59

Quote:

Originally Posted by simosaurus

i just hope nvidia buys them out and kills them, it hasn't been a success, it needs integration with those GPUs and an install base that size to take off

My thoughts exactly.

p3n · 22nd Nov 2007, 19:42

Nothing another cpu core cant be doing (ala source engine)

willyolio · 22nd Nov 2007, 20:45

oh come on. buying ATI was very risky and i can see why they did it. buying Ageia? that's just dumb.

DXR_13KE · 22nd Nov 2007, 22:19

buying ageia is dumb if you are in a tight squeeze..... now if only they could pull their collective heads out of their collective asses then they could have a chance.....

Tyinsar · 22nd Nov 2007, 23:02

If AMD could integrate these functions into the CPU as extentions (like MMX, 3DNow!, SSE, ...) they might stand a chance of making a go of this.

However, the last time they tried that (3DNow!) the uptake was less than spectacular.

Personally I think it's not a good move for them at the moment and thus unlikely.

Havok154 · 23rd Nov 2007, 03:42

I've always said that the physics chips will never catch on until they get integrated into a cpu or gpu. So it's a good idea for them to buy the technology, but it's a really stupid idea at that price. Especially considering that I don't see Ageia surviving another 1-2 years on their own.

Woodstock · 23rd Nov 2007, 05:49

wouldn't game developer's have to pay to use the software physics engine

Sparrowhawk · 23rd Nov 2007, 06:14

What bothers me is the potential for one company or another (either one) buying the technology, then locking everyone else (and half of the consumer market) out. Much like the current split over SSE4a vs. SSE4.1, I fear market fragmentation.

22nd Nov 2007, 13:08	#1
Tim S Pewlius Caesar bit-tech Staff Join Date: Nov 2001 Location: Ascot, Berks Posts: 18,021	AMD has considered buying Ageia http://www.bit-tech.net/news/2007/11...buying_ageia/1 Physics has been one of those industry buzzwords for a while now, and it looks like the company that raised the awareness could well be on the road to acquisition. __________________ Tim on Twitter \| Tim's Blog \| Tim's Flickr The bit-tech Blog \| bit-tech on Twitter \| Join the bit-tech & Custom PC folding team (#35947)

22nd Nov 2007, 13:18	#2
Zurechial Elitist Join Date: Mar 2007 Location: Ireland Posts: 878	Is AMD trying to go bankrupt? __________________ www.valyr.net Core i7 920 @ 4GHz <-> 8800GTS 512 @ 785/1946/1990 <-> GA-EX58-UD5 <-> 3GB Dominator 1600 <-> Xonar D1

22nd Nov 2007, 13:33	#3
simosaurus Supermodder Join Date: Jun 2005 Posts: 348	i just hope nvidia buys them out and kills them, it hasn't been a success, it needs integration with those GPUs and an install base that size to take off I would rather a GPU based Havok solution, from what ive seen of ageia physics they are very buggy (ut3 stretching limbs etc), havok isn't great either, nothing i've seen has touched the Karma physics in UT2004, but best of a bad bunch i guess. __________________ lian-li v1000b 700GB RAID 0 Array X2 4800+ 7800 GTX SLi X-Fi FPS 24" dell Aqua Watercooling Last edited by simosaurus; 22nd Nov 2007 at 18:28.

22nd Nov 2007, 14:52	#5
BlackMage23 RPG Loving Freak Join Date: Aug 2006 Location: Temple of Fiends Posts: 159	I jokingly said to a friend that AMD would do that and intergrate it into the fusion project. I didn't think I was that close to the truth. I think AMD may try to do this as it would be helpful in the long term and may leave Nvidia out in the cold (AMD and intel will be able to do CPU+GPU+PPU+Chipset, and Nvidia can only do GPU+Chipset) Short team though is the bigger problem as I think it would be hard for them to go into bigger debt at the moment. __________________ I am the Black Mage. I cast the spells that makes the peoples fall down!

22nd Nov 2007, 22:19	#9
DXR_13KE Madeira's banana is the best!!! Join Date: Sep 2005 Location: Madeira ; Portugal Posts: 6,469	buying ageia is dumb if you are in a tight squeeze..... now if only they could pull their collective heads out of their collective asses then they could have a chance..... __________________ *Renegade X - 0.40 Release!* <---- CLICK!

22nd Nov 2007, 19:42	#7
p3n Hypermodder Join Date: Jan 2002 Posts: 735	Nothing another cpu core cant be doing (ala source engine)

22nd Nov 2007, 20:45	#8
willyolio Multimodder Join Date: Feb 2007 Posts: 136	oh come on. buying ATI was very risky and i can see why they did it. buying Ageia? that's just dumb.

22nd Nov 2007, 23:02	#10
Tyinsar 6 screens / 1 card Join Date: Jul 2006 Location: AB.CA Posts: 2,005	If AMD could integrate these functions into the CPU as extentions (like MMX, 3DNow!, SSE, ...) they might stand a chance of making a go of this. However, the last time they tried that (3DNow!) the uptake was less than spectacular. Personally I think it's not a good move for them at the moment and thus unlikely. __________________ It's not about how life treats you, it's about how you treat life.

23rd Nov 2007, 03:42	#11
Havok154 Multimodder Join Date: Aug 2006 Posts: 79	I've always said that the physics chips will never catch on until they get integrated into a cpu or gpu. So it's a good idea for them to buy the technology, but it's a really stupid idea at that price. Especially considering that I don't see Ageia surviving another 1-2 years on their own.

23rd Nov 2007, 05:49	#12
Woodstock So Say We All Join Date: Sep 2006 Location: New Zealand Posts: 1,657	wouldn't game developer's have to pay to use the software physics engine __________________ Hell hath no fury like a hippo with a machine gun.

23rd Nov 2007, 06:14	#13
Sparrowhawk Wetsander Join Date: Feb 2004 Location: Kentucky Posts: 545	What bothers me is the potential for one company or another (either one) buying the technology, then locking everyone else (and half of the consumer market) out. Much like the current split over SSE4a vs. SSE4.1, I fear market fragmentation.