Radiohead dumps digital distribution - bit-tech.net Forums

CardJoe · 1st May 2008, 08:15

http://www.bit-tech.net/news/2008/05...distribution/1

Radiohead frontman Thom Yorke has described the famous giveaway of 'In Rainbows' as a "one-off" that is unlikely to be repeated.

alastor · 1st May 2008, 08:47

Quote:

Originally Posted by Article

Nine Inch Nails drummer Trent Reznor

Anyway, I think more and more bands will be releasing material like this for a while at least.

Mentai · 1st May 2008, 11:45

I bought the NIN digital album, simply because the distribution model was exactly as it should be. I haven't even listened to it properly yet, there are plenty of other bands I would much rather give money to, and I will as soon as they duplicate what NIN started.

DXR_13KE · 1st May 2008, 11:52

NIN model was perfect! I salute them.

AlexB · 1st May 2008, 11:58

Agree about NIN - my CD turned up last week

Arkanrais · 1st May 2008, 12:15

my way of doing it: bittorrent the album when I first hear of it or when it comes out then wait till I've got some spare cash and head down to a store and pick up the CD, though I will pay a premium if the album has a dvd with it (last cd/dvd I got was deftones b-sides and rarities ~$40 NZ compared to the normal $25 for new releases)

scarrmrcc · 1st May 2008, 14:05

i was really happy with Trent's distribution of his CD
(not sure why you said that he was the drummer though....)

you had so many options, from free, to good deals, to HOLY CRAP THAT IS ONE EXPENSIVE VERSION!!!!eleventyone!!!1

you could get what you wanted to pay for (i bought the 2 disk set + download, got it 2 weeks ago), and since is his own record label, it was less cost for us,and more profit for him.

good for him, great for us.

pendragon · 1st May 2008, 18:11

I agree with you folks about NiN's sales model. Perfect way to spread your music. I would argue that a lot of people forget about how much giveaways increase concert attendance.. certainly a great source of revenue for the band. For example, didn't Prince sell out a bazillion concerts in a row in London a year or two ago?

Breach · 1st May 2008, 19:16

NIN is the future of music distribution, PERIOD. I think Radiohead should be applauded for being one of the first and few to ditch the label and try something new, but would be fools not to improve on it though. Their attempt was a noble one if not flawed, but it got people thinking and out of industry apathy..

I happily, happily paid $5 for FLAC encoded music from NIN, and I would easily do so for other bands I like as well. I think we can all agree that true music fans would easily pay it as well. There will always be the pirates, but if all music were distributed this way piracy would be minimized because you give us almost no reason to get it for free when you could get it legal and high quality for cheap.

Right now you can buy a DRM infested CD because the RIAA thinks you will pirate it, so you are a thief if you download for free or buy a real copy. For most of us now have no problem just being an actual thief until the industry actually pulls their heads out of their collective ***es and listens to their customers. But I think now it is too late, people like Trent Reznor will become the final silver bullet to end the ancient CD business once and for all and give power back to the consumers.

badders · 1st May 2008, 19:27

I don't buy or dowload any digital music as a rule.

Any songs I want I normally get on Vinyl.

DXR_13KE · 1st May 2008, 22:10

Quote:

Originally Posted by scarrmrcc

HOLY CRAP THAT IS ONE EXPENSIVE VERSION!!!!eleventyone!!!1

that was sold out very fast.....

Mentai · 1st May 2008, 22:15

Quote:

Originally Posted by badders

I don't buy or dowload any digital music as a rule.

Any songs I want I normally get on Vinyl.

Surely that's a market that hasn't been used by the music industry for a couple of decades now? I don't know, I never go to music stores, but I also haven't ever even heard vinyl in RL. Just out of curiousity, why do you prefer it?

Max Thrax · 2nd May 2008, 03:24

Drummer Trent Reznor? That's the one thing he doesn't do. The NIN sales model works...convenience and price, a lot of it for the same reason online shopping is increasing. The tiered approach is perfect and the high end, pricey collectibles subsidize the free downloads and the overall cost.

impar · 3rd May 2008, 18:17

Greetings!

Quote:

Originally Posted by CardJoe

http://www.bit-tech.net/news/2008/05...distribution/1
Radiohead frontman Thom Yorke has described the famous giveaway of 'In Rainbows' as a "one-off" that is unlikely to be repeated.

What a surprise...

Quote:

Originally Posted by impar

Radiohead made the best marketing esqueme of the year, by far. They still need a label to produce/distribute the coming hard copy of the album, yet they caught everybodys attention being the "man against the machine".

Quote:

Originally Posted by impar

Radiohead only got so much publicity because they are a known band (via label marketing department), a new band starting with this distribution model has no chance. This album got P2Ped as much as the others have, maybe more since it was more known.
They still need a label to produce/distribute the coming hard copy of the album.

Its marketing, original and successful marketing.

pendragon · 4th May 2008, 18:43

Quote:

Originally Posted by Mentai

Surely that's a market that hasn't been used by the music industry for a couple of decades now? I don't know, I never go to music stores, but I also haven't ever even heard vinyl in RL. Just out of curiousity, why do you prefer it?

it's actually used all the time. Many DJ's still use them a lot ..and you can still find them in certain music stores last time I was in Newbury Comics.

kingred · 5th May 2008, 06:57

Trent reznor isnt the Drummer for NiN, jesus.

Rum&Coke · 6th May 2008, 01:31

Critically speaking, the free In Rainbows give away considering it was just some medium quality mp3s. Its a step forward but that doesn't really justify it, especially when NIN released Ghosts I-IV and yesterday's release http://en.wikipedia.org/wiki/The_Slip_%28album%29 are all release multi-format including flac featuring fully tagged files including lyrics and art for all tracks, not forgetting individual tracks for re-mixing.

1st May 2008, 08:15	#1
CardJoe Player Character bit-tech Staff Join Date: Apr 2007 Posts: 7,965	Radiohead dumps digital distribution http://www.bit-tech.net/news/2008/05...distribution/1 Radiohead frontman Thom Yorke has described the famous giveaway of 'In Rainbows' as a "one-off" that is unlikely to be repeated. __________________ this is joe's non-bit-tech blog

1st May 2008, 11:52	#4
DXR_13KE Madeira's banana is the best!!! Join Date: Sep 2005 Location: Madeira ; Portugal Posts: 6,469	NIN model was perfect! I salute them. __________________ *Renegade X - 0.40 Release!* <---- CLICK!

1st May 2008, 11:58	#5
AlexB Web Nerd and WC Addict Join Date: Dec 2005 Location: Hants, UK Posts: 1,309	Agree about NIN - my CD turned up last week __________________ Whenever I smell asphalt, I think of Maureen. That's the last sensation I had before I blacked out; that thick smell of asphalt. She said she'd fix my bike. Free. No strings attached. I shoulda've known then that things were never that simple. Yeah, when I think of Maureen, I think of two things: Asphalt, and trouble.

1st May 2008, 12:15	#6
Arkanrais Supermodder Join Date: Jul 2007 Location: Wangamadness, New Zealand Posts: 330	my way of doing it: bittorrent the album when I first hear of it or when it comes out then wait till I've got some spare cash and head down to a store and pick up the CD, though I will pay a premium if the album has a dvd with it (last cd/dvd I got was deftones b-sides and rarities ~$40 NZ compared to the normal $25 for new releases) __________________ Visit my DeviantArt page or I'll make you squeal like a piggy and throw a spatula at you. FEAR THE SPATULA! What the hell part of a chicken is the nugget?! goddamn McDonalds and their LIES!

1st May 2008, 18:11	#8
pendragon I pickle they Join Date: May 2004 Location: Massachusetts,usa Posts: 631	I agree with you folks about NiN's sales model. Perfect way to spread your music. I would argue that a lot of people forget about how much giveaways increase concert attendance.. certainly a great source of revenue for the band. For example, didn't Prince sell out a bazillion concerts in a row in London a year or two ago? __________________ -----BEGIN GEEK CODE BLOCK----- GCS d-@ s-:>: a- C++$ UL---@ P++>+++++$ L+ E----@ W+++ N o? K? w++>+++++ O---@ M-- V? PS--() PE+@ Y? PGP-@ t+(+++) 5(+)@ X@ R+(++) tv@ b++ DI@ D++ G e++>+++++ h! r(%) y? ------END GEEK CODE BLOCK------

1st May 2008, 11:45	#3
Mentai Supermodder Join Date: Nov 2007 Location: New Zealand Posts: 492	I bought the NIN digital album, simply because the distribution model was exactly as it should be. I haven't even listened to it properly yet, there are plenty of other bands I would much rather give money to, and I will as soon as they duplicate what NIN started.

1st May 2008, 14:05	#7
scarrmrcc Modder Join Date: Nov 2007 Posts: 57	i was really happy with Trent's distribution of his CD (not sure why you said that he was the drummer though....) you had so many options, from free, to good deals, to HOLY CRAP THAT IS ONE EXPENSIVE VERSION!!!!eleventyone!!!1 you could get what you wanted to pay for (i bought the 2 disk set + download, got it 2 weeks ago), and since is his own record label, it was less cost for us,and more profit for him. good for him, great for us.

1st May 2008, 19:16	#9
Breach Supermodder Join Date: Jun 2005 Location: WA Posts: 354	NIN is the future of music distribution, PERIOD. I think Radiohead should be applauded for being one of the first and few to ditch the label and try something new, but would be fools not to improve on it though. Their attempt was a noble one if not flawed, but it got people thinking and out of industry apathy.. I happily, happily paid $5 for FLAC encoded music from NIN, and I would easily do so for other bands I like as well. I think we can all agree that true music fans would easily pay it as well. There will always be the pirates, but if all music were distributed this way piracy would be minimized because you give us almost no reason to get it for free when you could get it legal and high quality for cheap. Right now you can buy a DRM infested CD because the RIAA thinks you will pirate it, so you are a thief if you download for free or buy a real copy. For most of us now have no problem just being an actual thief until the industry actually pulls their heads out of their collective ***es and listens to their customers. But I think now it is too late, people like Trent Reznor will become the final silver bullet to end the ancient CD business once and for all and give power back to the consumers. __________________ Project :: SSC (Super Sport Computer)

2nd May 2008, 03:24	#13
Max Thrax What's a Dremel? Join Date: May 2008 Posts: 1	Drummer Trent Reznor? That's the one thing he doesn't do. The NIN sales model works...convenience and price, a lot of it for the same reason online shopping is increasing. The tiered approach is perfect and the high end, pricey collectibles subsidize the free downloads and the overall cost.

5th May 2008, 06:57	#16
kingred Surfacing sucks! Join Date: Mar 2008 Posts: 1,127	Trent reznor isnt the Drummer for NiN, jesus.

6th May 2008, 01:31	#17
Rum&Coke Supermodder Join Date: Apr 2007 Posts: 470	Critically speaking, the free In Rainbows give away considering it was just some medium quality mp3s. Its a step forward but that doesn't really justify it, especially when NIN released Ghosts I-IV and yesterday's release http://en.wikipedia.org/wiki/The_Slip_%28album%29 are all release multi-format including flac featuring fully tagged files including lyrics and art for all tracks, not forgetting individual tracks for re-mixing.