Gaming Amazon breaks street date and ships Uncharted 4 out two weeks early

Amazon are having a bad week.

http://www.bit-tech.net/news/gaming/2016/04/26/amazonstreetdate/1

 

day 1 patch not ready yet.

 

Unless this is another benefit negotiated for Prime customers...


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Nah.

The articles doesn't mention CEX, who decided they couldn't miss out either and started putting their copies on the shelves.

Although why anyone would want to spend double on a game that comes out in just two weeks, is frankly desperate or bizarre.

 

I find the idea of street dates for physical copies naive.

Once a retailer has stock, that stock is on sale. They aren't going to sit on it and wait for the publisher to say 'go' unless tha publisher has a seriously big stick to threaten them with.

 

Id always thought the threat was that the publishers have the option/threat of not supplying the retailer with stock of their next big game

 

That's true, but cutting Amazon, Gamestop or Game out of the loop would be like asking for a measurable percentage drop in sales.

Only the very biggest could afford to do that and they're not going to dump 5% of total sales or whatever a big retailer accounts for over the street date. Too much money for too small a point.

Besides in the era of mandatory install and updates even for console they can just have the game non-functional until release day if they really want.