i`m bothered by his. I turn the sound off when the tv adverts come on, i`ve been increasingly annoyed at the adverts on all the video streaming sites. Im especially annoyed when I hire a video and then they give me LOADS of adverts at the start. There is certainly no way I`m going to want this. It`s starts off small and then starts to pervade the entire gaming universe. It starts small and "helps add realism" then it becomes product placement. I was going to buy deus ex when I built my new pc, now I`m not simple.