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News GAME opening Xbox-only store in London

Discussion in 'Article Discussion' started by Meanmotion, 18 Jun 2013.

  1. Meanmotion

    Meanmotion bleh Moderator

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  2. miller

    miller New Member

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    Mmm, the spin sounds all good and trendy but it almost sounds like an attempt to grab what xbox1 sales they can without investing too much in an expensive high-street shop just in case sales don't go that well after the recent infamous launches :confused:
     
  3. Sloth

    Sloth #yolo #swag

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    So it's a Microsoft store minus Windows PCs/phones/tablets?
     
  4. KidMod-Southpaw

    KidMod-Southpaw Super Spamming Saiyan

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    Pointless to match the console I suppose?
     
  5. Parge

    Parge the worst Super Moderator

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    I said the other day I thought M$ might be paying Game to say that the Xbox One had the most pre-orders, when all the other sites showed that the PS4 was ahead. This convinces me more. Also, I'm going to remember this comment so I can say "I told you so" if this finally gets proved.
     
  6. Bogomip

    Bogomip ... Yo Momma

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    Its not a bad idea though on GAMEs part - the problem high street stores have is getting people in and by building a community around themselves they are doing just that. People in the shop buy things, so get them in :)
     
  7. liratheal

    liratheal Sharing is Caring

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    Do GAME not have enough bottomless pits in which to waste their very little money?
     
  8. r3loaded

    r3loaded Well-Known Member

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    It says there'll be a Surface display stand in the store. Making it the only thing worth checking out.
     
  9. edzieba

    edzieba Virtual Realist

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    Today, Xbox only GAME store. Tomorrow, only Xbox GAME store.
     
  10. ChaosDefinesOrder

    ChaosDefinesOrder Vapourmodder

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    There are already allegations that Microsoft paid devs/publishers not to show their PS4 games at E3 or to only show it on XBone if multi-platform...
     
  11. miller

    miller New Member

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    Those are pretty serious allegations if true but who is going to investigate it?

    Maybe a disgruntled MS employee (there must be one!) will turn whistleblower :worried:
     
  12. lacuna

    lacuna Member

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    Thats what I was thinking! It should do pretty well in that case
     
  13. John_T

    John_T Member

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    If you take a look at it:

    http://www.boxpark.co.uk/about/

    It appears each 'shop' is made up of a single FEU, so that's 40 feet long by 8 feet wide - tiny by normal shop standards. Also, If the pop-up is only there for a week, it's rent free. If they stay 3 months it's five grand, so they're hardly breaking the bank with it. It could be seen as cheap advertising as much as anything else, selling stuff will be a bonus.

    It really wouldn't surprise me if Microsoft picked up the rental bill and Game just supplied the staff.
     
  14. John_T

    John_T Member

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    In fact, looking at the picture again, it may even be a TEU, so 20 feet by 8 feet.

    Small, whatever it is...
     
  15. fix-the-spade

    fix-the-spade Well-Known Member

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    Serious allegations? Pretty much standard practice. Every year one or the other or both will be paying third parties to not mention or mention as quietly as possible versions that aren't associated with their hardware.

    Just look at the Xbone presentation, Titanfall Exclusive to Xbone... and Pc... and 360... and probably PS4 at a later date but not right now.
    Battlefield 4 first on Xbone! and PC and PS4 and 3/360

    Lots of stuff Microsoft talked about very loudly was not exclusive to their new console, that's part of the hype machine and clearly they've got their chequebook out again for this. Given the location it's not a long term enterprise in Game's mind.
     
  16. SighMoan

    SighMoan Member

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    Being a PC gamer I never step foot in GAME but having been in one yesterday I found it an utterly grim shopping experience. Anything they can do to make their stores more engaging seem like a good idea to me.
     
  17. miller

    miller New Member

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    Yep, On reflection your probably right, who really cares. :D
     
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