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News Hot Topic launches DRM-free downloads

Discussion in 'Article Discussion' started by Tim S, 31 Oct 2008.

  1. Tim S

    Tim S OG

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  2. MrMonroe

    MrMonroe New Member

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    What? How? How does the Apple Store fail to provide DRM free music and then ****ing Hot Topic manages to get the big four to agree to this?
     
  3. badders

    badders Neuken in de Keuken

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    I'm still sticking with my vinyl.
     
  4. Redbeaver

    Redbeaver The Other Red Meat

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    coz steve job is evil.
     
  5. Nictgsf

    Nictgsf New Member

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    the reason I-tunes does not have DRM free music is because the major labels want to create more competition in the market and steer people away from I-tunes. It's a good tactic but probably wont be enough as no one else has the hardware support I-tunes has.
     
  6. ChaosDefinesOrder

    ChaosDefinesOrder Vapourmodder

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    wtf? what are you talking about? The iTunes hardware support is iPod or iPhone. Every other (DRM free) download store supports everything and anything that plays MP3 files.
     
  7. dylAndroid

    dylAndroid is human?

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    This business move makes sense for Hot Topic. They are fundamentally about selling a lifestyle, and adding an online component allows them to build their cultural strength with their market. DRM-free fits with their counter culture image, whereas DRM would not.

    Also, on the profitability of this action: the cost of operating should not be too significant, so turning some profit should be easily managed. The real strength is in the broader strategy -- strengthening their connection with their customers, and getting more people to check them out. This should translate to more business in their brick & mortar stores.
     
  8. BioSniper

    BioSniper New Member

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    I'm surprised nobody else picked up on Datz.com as its been widely publicised in the media.
     
  9. Firehed

    Firehed Why not? I own a domain to match.

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    And iPods are 85% of the market, so that's pretty much irrelevant.
     
  10. legoman666

    legoman666 Beat to fit, paint to match.

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    Until iPods can play .flacs without 3rd party firmware, I'm not buying one.
     
  11. Adnoctum

    Adnoctum Kill_All_Humans

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    And 93% of all internet statistics are pulled out of the anuses of know-it-alls.

    I vote for this as the BitTech Wild-A**-Statistical-Guess-Of-The-Week.
     
  12. s3v3n

    s3v3n MMO Cold Turkey -fail

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    ipod's market doesn't include cellphones, pdas, incar mp3, dvd players, and gaming consoles. i've probably missed couple other things too.
     
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