hi guys, Wonder if you can help at all? I have been working on a website re-design for a print shop in the Midlands. http://www.getkazood.com I have had to use the old back-end for the time being as we are working on a complete website re-development to turn it into a proper e-commerce site. I have done a lot of development in the past but I think i'm lacking slightly in design. Any criticism or design ideas to include in the new site would be great. +rep for any ideas!
It looks quite good but how about making the colour of the green font in the menus a bit darker? I have trouble reading it and have to focus on it to clearly read it.
Looks very good to me. Two points 1) there is no delivery / packaging details visible, 2)I would make the Facebook, Twitter and Linked In their normal colours rather than green. Other than that it is very nice and easy to use. I will contact you when I am creating my own web shop
thank you for your replies. The social icons are in the current colour upon specific request, unfortunately I can't do anything with that at the moment. I will take all other notes away though and implement them into the new site. to be honest, i rushed through this as I wanted to crack on with the full redevelopment, ill post it here once it's done for you to have a look around.
The body text selling the company's abilities doesn't exactly instill confidence with wording like, "We at kazoo feel we offer you absolutely unbeatable value for money each and every time you order." No, you don't feel as though you can offer it, you bloody well KNOW you can offer it. "Or try adding a little bit of the Kazoo factor to a roller banner stand and just see what it does for your business." No, you don't want people to try it, you want them to have it, to need it, for it to be a requirement. You know that Kazoo can manufacture eye-popping roller banner stands and that it will lift the profile of whichever company above all others. The site looks good, it's just the body text needs editing to give it some va-va-voom. At the moment it's quite fragmented so I assume it's got some work to be done on it.
Good job - looks very nice. Personally for me from a design point of view, it slightly lacks a contrasting/complementary colour. Injecting a bit of orange into some of the text or high lighted areas (where a lighter green is used) will give it some more punch and visual distinction. I'm not knocking it though, you've done well and I know using an existing backend can be a can of worms...
The "Best Sellers", "Special offers", "Customer reviews" and "Contact us" buttons are hard to read. Text on two lines is harder to understand and read. Furthermore the reading eye movement is reduced by having it on one line - making it easier and quicker to comprehend. Depending on the relevance of your site traffic I found it took far too long to understand what Kazoo's is all about. Any new customer will find this too unless they know of, or are being reffered in which case they already know this point. This is important because the jQuery roller is trying to sell me products before I even know what the site is about. The home page has so much going on. There's far too much text at the bottom. I felt a bit overwhelmed as my eyes darted around a million headings, offers, details, types of banners, clients and reviews. I feel There's too much going on...and got completely lost in the page. The transition on the slider is very fast too? A slower approach is kinder on the eyes. Goodluck
Impressed with the screen reader information. Most sites overlook this and as its the field I work in its always something I look for.
thank you for your responses, i will definately take them onboard when designing the new website. I like the idea of bringing in a second colour. I think orange would be a good alternative. I have tried to use blue on the special offers section. In relation to the text on the homepage. This was produced by a seo company and it was requested this to be left in. I agree with the jQuery slider, i think i'll slow it down a bit futher tomorrow. Cheers guys. I'll upload some preliminary visuals tomorrow of the new site. it's not a million miles away, but it will do a lot more.
I've always coded with accessibility in mind. I have very high coding standards and very much appreciate your comment. On another note, knowing the nature of the site, are there any ideas as to what you would like to see on the site??
Only thing that I would add is that the logo itself on the homepage is a little on the small side- looks like it could occupy more of the white space in the header without being overbearing. Also I would say maybe make the 'Clients' section into links to examples of work done for those companies. Overall though my first impression was very good like everyone else, not much to find fault with- the shade of green could do with being a notch or 2 darker if possible to improve contrast for poorer sighted customers, but it's easily enough readable as it is for me.
Thanks for the responses all. I have addressed the issue with the green headings and have increased the contrast between the colours. Also, the logo size has been increased. Cheers Neil! Will update with new visuals tonight.
Hi guys, here a link to the new artwork. Apart form it having sample written all over it, what do you think? Clicky
After flicking back & forth for 5 minutes, I think the new design is definitely more Pro looking / business-like. My only criticism would be the repetition in the little info section- all I see is banners, banners banners! Roller banners & popup banners is repeated too much and makes for poor grammar ( not your choice of wording but worth mentioning to the client )- I would re-word it a little: or something like that