News Sony Pictures breach leads to P2P film leaks

Oh dear what a shame

Hacking is something I don't agree with but this just makes me laugh, you would have thought after the previous breach that they would have upgraded there security.

 

I've been following this story and still don't get why Sony is considered more deserving of this treatment than many of the other multi national corporations. Can anyone enlighten me ?

 

Not that any reason is justified as I'm guessing any old excuse will do.
But along with Gareth's reason it may also have something to do with when they pressed charges against George Hotz, who reverse-engineered the PS3 so that it could run unapproved third-party applications.

 

We don't know there weren't attempts to hack other "more deserving" targets. Perhaps they made more than a cursory attempt to beef up their security and the hackers moved on to easier targets?

 

I've always thought of sony as an extremely hypocritical company, sony have never had a problem making billions of £££'s from selling blank recordable media to the masses, (did they really believe it was all being used for recording original music and home videos!) but when sony get involved in video games, music and films they get all self righteous about piracy and along with root kits and the total contempt they have shown for their subscribers personal data, it's not surprising some people hate them enough to hack them.

 

Sonys problem is they dont make money, They have only made 1-2 proftable quaters in 8 years. They are due to lose another $2.1billion this year alone. Sony is like Apple without profit, Good revenues 7-8 trillion yen this year alone, But no profit they are expected to lose 130billion yen this year.

In the last 4 years alone its lost 1 trillion yen. (Around $10billion in 4 years, they have around this in cash also)

Its Smartphone tablet and tv businesses have all seen tripple didget million dollar loses.

 

Sauce?

 

google ? any financial page. yahoo financial pages has most of it. Wiki has some of it on.

some links

http://www.gamespot.com/articles/sony-warns-investors-of-grim-2-1bn-loss/1100-6422367/
http://spong.com/article/31782/Sony-Finances-Looking-Fragile

theres 2 anyway

There turnover figures are available all you gotta do is do the yen conversion to $.

 

That's not really a source, is it. It's just like saying 'the internet'...

 

The problems of Sony are common knowledge. Analysis (not to say idle speculation) suggests that the problem is really commoditisation of quality AV gear - a blu-ray player is a blu-ray player, after all, and even off-brand TVs are now pretty decent. And that's before we consider the situation of online distribution. I fear Sony may rue the day they sold the Vaio brand.

But let's not claim the company doesn't have problems. It does. Their bank balance is effectively a random eight-digit number with a minus sign in front of it.

P

 

Where do those two links point to your statement about sony only having two profitable quarters in the last eight years? You aren't known for the veracity of the so called facts you pull from thin air, and this is no different.

Certainly, Sony had a torrid time in 2011/2012 and are expecting a huge hit this year (I'm guessing due to the costs of the PS4 - if the old tale about them losing heavily on the hardware to make it up on games revenue is true), but come on, keep it believable.

 

Thanks for the replies folks sorry I took so long to reply, every time i tried to get to the comments I kept getting an error message.

I did a little more reading and also found out that the hackers may be Korean and were doing it in retaliation for an upcoming Seth Rogen/ James Franco film due around xmas (The Interview). So I guess plenty of people have different reasons for trying to get payback.

 

Cheers Dave.

I was getting beyond miffed with everyone saying it was (or could be) payback for the rootkit. Which happened a decade ago, was a different part of the company, cost them money in various countries, had a massive negative impact on their brand, and led to the buyout of BMG. Oh and resulted in the removal of all copy protection in their music. It just seemed like incredibly lazy journalism to say this was even likely to be a reason, as there was no evidence, demands were made (what demands could be made regarding the decade old rootkit?) and especially when most 'hacking' is to highlight current situations with corporations and politics.

 

Were demands made ?
Everything i have read says no demands were made.

 

This would suggest there were:

 

And those warnings and requests were ?
I have seen claims that they are monetary demands, staff equality, but nothing definite.

 

Seems Kim Jong-un might not have forgiven sony for their root kits either, or maybe I read it wrong?