News Virgin launches online music service

Dickie is having a busy day, eh? Launching a Spaceline and an online music store at the same time... This from news.com

Virgin Digital, the online arm of the Virgin Group, will launch an online music service Monday aimed at replicating on the Net the success of its offline chain of retail music stores.

The company is jumping into the market with a full-featured music jukebox written from scratch, in which it is offering a music download store and music subscription service powered by wholesaler MusicNet.

With an entry 18 months after Apple Computer first launched its iTunes song store, Virgin is starting well behind its biggest rivals. But the company says it can use the powerful Virgin Megastore brand--and the access to the millions of customers who shop at the stores every year--as a way to reach out to mainstream consumers more effectively than competitors can.

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Well - now you'll be able to take some Virgin branded digital music with you when you climb aboard the VSS Enterprise...