Why no bookmarks free with books

Discussion in 'General' started by relix, 1 Aug 2008.

  1. relix

    relix Minimodder

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    I just found Generation Kill in my mailbox. I bought it at http://www.bookdepository.co.uk. About a year ago I first discovered this site through a thread here, and when I purchased some books, I got a free bookmark. You know, those paper rectangles with branding by the shop itself, which are so damn useful. Must have cost all of a quarter of a cent to them.

    Now I don't get those anymore, and I think that's a real waste! First of, I read multiple books at the same time, so having a bookmark for each book is awesome. You can just leave the bookmark in the book, grab another book, and be assured that there will be one in that one as well. Now I need to switch them and often they get lost or I just can't find anything decent to put between the pages. It's a hassle.

    On the other side, it's a plus for them too. Everytime I open the book with one of their bookmarks, I am reminded of their shop. That's just good advertisement!

    I don't understand why they're not doing it anymore. They're in this awesome position where they can supply me, a target market since I already buy stuff from them, with something truly useful to me, which is basically an ad on a piece of hardened paper, at a very, very low expense. Why don't they exploit this? They could even sell ads on one side of the bookmark to other companies and even make money, on top of the increased customer service and brand awareness.

    Why don't they do this anymore?
     
  2. Jumeira_Johnny

    Jumeira_Johnny 16032 - High plains drifter

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    It's because you are getting older. As you get older, everything was better/cheaper/higher quality when you were younger. It's a law of the universe. Soon you will be shaking your fist in the air at those "mangy kids". :D

    Tbh, the best thing to do is to buy a pack of 10-15 thin metal ones. I prefer the long ones, that go into the pages. My wife likes the clip ones that slide over the pages.
     
  3. modgodtanvir

    modgodtanvir Prepare - for Mortal Bumbat!

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    They should do bookmarks with every book, or bible style pieces of ribbon to mark the page...

    Most of what I read is from the library, so even if there was a book mark, someone pinched it ages ago :p

    Still, not too hard to make a bookmark I suppose... I usually just fold the corner down...

    Lol. Elderly relix.

    [​IMG]
     
  4. Mister_Tad

    Mister_Tad Will work for nuts Super Moderator

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    There's always one or two blank pages at either the front or back of the book. Tear one out - instant bookmark.
     
  5. relix

    relix Minimodder

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    Noooooo :(

    I guess I'll have to purchase some then.

    modgodtanvir, Mister_Tad, I personally feel it's blasphemy to damage a book. This includes folding or tearing (wtf?) it, writing in it or underlining things. So that's a no go :)

    But still it baffles my mind that they don't exploit this.
     
  6. <A88>

    <A88> Trust the Computer

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    To be honest, even if I don't have a bookmark at hand, there's always a useless piece of paper or something lying around that I can stick in- all it needs to do is mark the page after all.
     
  7. Silver51

    Silver51 I cast flare!

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    Amen to that. Now you come to mention it, none of the books I've bought from Waterstones recently have come with a bookmark. There are a few small bookshops in town that do give you a free bookmark with the shop's name and number on it, but they generally don't have what I'm looking for.

    Otherwise a Post-it Note, bit of envelope or old print-out are pressed into service.
     
  8. capnPedro

    capnPedro Hacker. Maker. Engineer.

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    I use post-it notes.
     
  9. Clocked

    Clocked Yar! It be drivin' me nuts...

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    [​IMG]

    My trusty bookmark that has served me about 6 years now came from when I was Canada....

    And yes any damage to books is sacrilege
     
  10. Krikkit

    Krikkit All glory to the hypnotoad! Super Moderator

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    I have a couple kicking about in books, but I usually just use a bit of bog-roll tbh...
     
  11. 500mph

    500mph The Right man in the Wrong place

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    I just tend to find something thin and flat to stick in my books, and if I cant find anything I would just remember the page number.
     
  12. Blademrk

    Blademrk Why so serious?

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    I've got a few hanging around (the last was a magnetic Mr Men bookmark that my nephew got me) - but I can usually never find them when I want one - so I just make my own with a spare bit of card.
     
  13. Ryu_ookami

    Ryu_ookami I write therefore I suffer.

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    No idea why. We always get book marks from them. Last order we brought 8 books and got 6 book marks.
     
  14. glaeken

    glaeken Freeeeeeeze! I'm a cawp!

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    I usually just remember what page I left off at, or just stop at chapters. I always end up losing bookmarks.
     
  15. Flibblebot

    Flibblebot Smile with me

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    I don't lose bookmarks as such. It's just that I have a tendency to leave the bookmarks in the book once I've finished them, and then they go on the shelf. So I've still got loads of bookmarks...somewhere.
     
  16. Mongoose132

    Mongoose132 Duckmad

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    I lost all boookmarks I've ever has, so now I use pennies or other change :D
    I'm too tight (poor) to lose them
    + it's an incentive to finish the book, get your change back :p
     
  17. don_Martin

    don_Martin Minimodder

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    I find that buying any random magazine grants me at least 2-3 potential bookmarks.
     

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