El. cheapo. El. Not fair. On top of that fuel is dirt cheap over there, fill up a car for £60 (£30) yet it costs about £50 to fill up here ($100). You guys have it lucky, you even have higher wage rates too! £400 for a gaming rig may seem cheap for enthusiasts but unfortunatly in my experience, people with no knowledge of hardware who want a gaming rig seem to think that expensive = better when it's not always the case.