News Microsoft reveals native Win 7 video transcoding

http://www.bit-tech.net/news/bits/2009/06/02/microsoft-reveals-native-win-7-video-transc/1

COMPUTEX 09: Microsoft's Murray Vince revealed one of Windows 7's hidden features: native GPU accelerated video transcoding.

 

YEAH! Media transcoding is the most annoying thing that I ever have to do on a weekly basis, if it's properly simplified, then KUDOS, HUGS, CHEESECAKE.

 

What Nvidia GPUs will support this? Any word on that?

 

Every gpu ever made. The api just offloads the work from the cpu to the gpu. Because this is built into the os it will work on any gpu but the faster the gpu the better the results. The ion gpu is a lot faster than the integrated intel one hence the performance difference.

 

Is this functionality present in the RC?

 

If Microsoft gives it to nVidia, then ATi must be near Hope so...

 

article seems to suggest its running via DX11's Compute Shader, so ATI and Intel's Larabee will also support this.
7 is certainly shaping up to be "the people's OS"

 

Wouldn't be surprised if ATI already has it. It's using the DirectX Compute API, rather than NV's proprietary CUDA. As long as ATI sees fit to support Compute, then it should work too. Of course NV's latest GPUs (GT200 GPU) are very much designed with CUDA/Compute in mind, so should be faster than any ATI equivalents.

 

Poor nVidia so far they have wasted so much money on what is basically failing tech eg PhysX, those crappy 3d tech, and Cuda but everyone pretty much saw this coming except for nVidia but their Egos are so high in the sky I can see why they completely missed the warning signs but hey awesome for the rest of the competition and the users for that matter.

 

Good stuff. Video transcoding is so ridiculously slow even on a quad-core.

 

Wow, that looks surprisingly well realised. It's not often a new software solution comes along like that, unnanounced, and just appears to work out of the bag. Win7 keeps looking better and better.

 

Awesome.

Waiting for demo on ATi cards. Wonder whether it's architecture neutral, or whether it favours one or the other?

 

Please tell me this means that when I'm using Vegas or Premiere it'll offload it as well, being integrated into the OS and all?
That'd make life soooo much better!

 

What they're not telling you is:
1. You can't transcode files from/to HDD or on the same local HDD.
2. Hardly any codec and format settings or video properties can be customized. You've no control over the settings, how do you make the video compatible with a particular device, especially ones which use databases to store media instead of the file system?
3. Transcoding only has meaning when transferring to portable devices/flash media. Non-GPU accelerated transcoding is already available in Windows Media Player 11 on Windows XP and Vista (Sync tab).

 

lol at HoursBeforeDawn: Sure some people foresighted a general compute shader system like DX11 Compute, but it's a while since NVIDIA purchased AGEIA and ported PhysX to CUDA. Also CUDA has been available and working for a while now. DX11 Compute is just now arriving.

I'm sure a lot of research teams now using NVIDIA's tech appreciated it. Or should they have waited for Microsoft to act and make a compute system?

Get real please.

 

Oh no!!! "anonymuos" is here.