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News OCZ drops 150 product lines, sacks staff

Discussion in 'Article Discussion' started by Gareth Halfacree, 1 Nov 2012.

  1. Gareth Halfacree

    Gareth Halfacree WIIGII! Staff Administrator Super Moderator Moderator

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  2. r3loaded

    r3loaded Well-Known Member

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    This isn't actually anything particularly new, but a continuation of their existing business plan - get out of low-margin, commodity products like RAM and jump into lucrative high-margin products such as SSDs where branding has a more significant.

    Corsair's been following the same pattern too, having diversified into...well pretty much everything!
     
  3. Gareth Halfacree

    Gareth Halfacree WIIGII! Staff Administrator Super Moderator Moderator

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    I'd say that sacking damn-near a third of the workforce is a pretty new strategy!
     
  4. Farfalho

    Farfalho New Member

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    Here in Portugal it has become a trend to fire all the workforce by shutting down and declare bankrupcy. Some people want the easy way, bow down instead of struggling and push forward.
    What I would like to know in the detail are the products categories and, if possible, which ones.
     
  5. MjFrosty

    MjFrosty New Member

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    I'd say a large portion of their losses are down to returns. I've sent back 10 Vertex drives in the last 5 months.
     
  6. Makaveli

    Makaveli New Member

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    So if their products are such crap why do you keep buying them?
     
  7. fluxtatic

    fluxtatic New Member

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    150 lines Good christ, how many pies do these guys have their fingers in?

    Always a shame when a company gets itself in trouble - not for the company, for the whole lot of people that are about to be out of a job. I hope OCZ does right by them.

    And, yeah, frosty, what the hell? If it's a company I'm rabidly loyal to (Asus, G.Skill) they'd get a pass a time or two. Otherwise, you get about one shot with me (AMD video cards - never again.)
     
  8. Elton

    Elton Officially a Whisky Nerd

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    Prices. I daresay that OCZ drives just have spotty reliability. It's a shame really as they're priced beyond reasonably well and they do perform decently. It's just that they're horrifically unreliable.
     

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