News Nvidia posts $201.3 million loss

http://www.bit-tech.net/news/hardware/2009/05/08/nvidia-posts-loss-for-q1-fiscal-2010/1

Nvidia posts a loss for the first quarter of fiscal 2010, but says that GPGPU computing and Tegra will help to see Nvidia through the future.

 

Heheh, their stock is taking a big hit today as well... Can't say this could have happened to a more deserving company for how it tries to market/spin their products to unsuspecting fools. P.T. Barnum would be proud of their efforts to screw the general public over.

 

From the sound of it, GT300 may very well be the design revolution NVIDIA needs to get back in the game. They are still the GPU market leader, so it's not like a loss such as this means the company is going to crumble, but a brand-new architecture will revitalise the sales they have been losing amongst the mainstream and enthusiast crowds to ATI lately.

 

NVIDIA vs ATI/AMD fanboy argument doesn't really matter here as both in theory could go under the next year or so if things do not improve. Only Intel look to be in reasonable shape at the moment but its still not fantastic. Most tech companies have been used to throwing millions into development at the height of the economic boom. These companies must learn to bring those costs back down or else we will loose them one after another and it could be things such as the GPU war which seems to have run since the beginning of time that leads to one going under. Lets not forget its not that long ago you may of have 3DFX Voodoo or Matrox card at the heart of your gaming rig, not anymore.

 

I'm curious what sour experiences you have had to make you say such a thing. I have an Nvidia 8600 and I have nothing but praise for it. I am looking forward to a Radeon 4850 soon but that's purely because ATI made advances and tied it to a comparative price. But that's competition, but I hardly see any spin or propaganda.

 

Quick, rebrand something!

 

The sour experience is really down to the fact that nVidia has rebranded what is effectively the same chip four or five times now. 8800GT -> 8800GTS -> 9800GT -> 9800GTX -> 9800GTX+ -> GTS250.

The misbranding of laptop GPU parts is another bitter pill. The GTX280M is actually just a 9800GTX. I wouldn't mind about the Mobility parts being clocked lower... if they actually used a GT200 core when they called it 'GTX280'. They imply that it is the mobile equivalent of the desktop GTX280 part... and it isn't.

 

Couldn't have said it better myself.

Also, not sure why their fiscal year numbers are ahead of the actual year but I checked their website and their press release says the same thing, Q1 2010. Last I checked we just finished Q1 2009, but hey whatever...

 

"the GPU will become indispensable"

Yeah... looking forward to AMD's Bulldozer and Intel's Westmere.

 

@Paradigm Shifter

Totaly agree and it's not just the rebranding it's the confusing pointless naming architechture many companys have to their products, the whole industry does it nvidia amd intel. How much confusion is there for a 'noob' when it comes to picking a gfx card/cpu model there really should be some kind of industry sliding scale to judge against but then again no one is going to activly admit that their GF 239850000 GTSx 24 is slower than a R41 something!!! ho hum just my 2c

Itchy D

 

I disagree. From what i've heard of GT300 it looks like Nvidia is just going to make the same mistakes over again.

ATI got it right with a small, cheap, scalable die in R740, so right that the only way nVidia was able to stay competitive was to make huge price cuts, and subsequently huge losses, on it's monolithic GPU.


Nvidia is posting large losses, ATI was in profit. Throwing aside fanboyism (allthough it is very hard to LIKE nVidia atm) ATI's strategy really shows up team green.

 

who cares what they re brand it as, if you dont want to get technical then it's upto you to buy from someone who is knowledgeable and not trying to rip you off. People do it in consumer electronics all the time, have you ever ripped apart your home appliance to find it's a totally different brand? You as a consumer still have a return policy, if you got it home and are not happy with it then simply return it, Re branding is nothing new I wouldn't simply rip on a company because their market team deserves to get fired.

Sure rip on Intel and nvidia pretty sure AMD did same thing back in the athlon days with the model numbering confusing customer to thinking it was the clock speed when it was actually not. I knew a lotta people burnt by this.

 

nVidia make far too many cards.

200 Series 100 Series
GeForce GTS 150 *
GeForce GT 130 *
GeForce GT 120 *
GeForce G100 *
GeForce GTX 295
GeForce GTX 285
GeForce GTX 280
GeForce GTX 275
GeForce GTX 260
GeForce GTS 250



9 Series
GeForce 9800 GX2
GeForce 9800 GTX+
GeForce 9800 GTX
GeForce 9800 GT
GeForce 9600 GT
GeForce 9600 GSO
GeForce 9500 GT
GeForce 9400 GT
GeForce 9400 mGPU
GeForce 9300 mGPU

8 Series
GeForce 8800 GTS
GeForce 8800 GT
GeForce 8600 GTS
GeForce 8600 GT

 

Sorry about that post, I pressed a key by accident and it sent before i'd finished editing my copy/paste of cards. Still I think my point can still be made out.

 

AMD wasn't trying to make people think that their chips ran at any clockspeed with the old Athlon numbering system, it was meant to HELP the consumer by indicating which chips from their competitor a particular model compared to since the average consumer is a complete idiot and WOULD only take a look at the clockspeed to make a decision.

 

How much is gross profit because I am guessing write downs of non current assets might be a healthy contributor to hefty losses atm.

 

So seems like it's not the end of the world because even $46.7 in the grand scheme of things isn't going to break the bank for Nvidia.

 

If ATI would support CUDA, I will 'crossover' the Nvidia border faster then a nano second. Because thats the only thing keeping me from going the ATI way.

 

I am currently evaluating Stream Computing, and I prefer ATI over NVidia for the simple reason that ATI's Stream Computing API is more straight forward and easier to handle than CUDA. I recommend you to take a closer look.