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News Windows 10 to be a free upgrade

Discussion in 'Article Discussion' started by Gareth Halfacree, 21 Jan 2015.

  1. Gareth Halfacree

    Gareth Halfacree WIIGII! Staff Administrator Super Moderator Moderator

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  2. MadGinga

    MadGinga oooh whats this do?

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    A free upgrade to what is essentially all PC users? What's the catch? How are they going to make their money?
     
  3. Krazeh

    Krazeh Well-Known Member

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    Given the references to Windows as a service I'm guessing they'll be a subscription fee at some point.
     
  4. Gareth Halfacree

    Gareth Halfacree WIIGII! Staff Administrator Super Moderator Moderator

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    Windows has never been about making money. It's about stopping the competition from making money. If people are using Windows, they can sell other Microsoft products and services to 'em; if they're running OS X or - heaven forfend - Linux, that's less likely to happen. Remember that Windows 8.1 with Bing is free for OEMs building selected entry-level devices...

    That said, there will be restrictions. You'll need hardware of a minimum specification, naturally - and there's no guarantee that an OEM like Linx, for example, will bother to release an upgrade for its budget tablet devices as it'd need a firmware/BIOS upgrade that would cost money to develop.
    Doubt it; it was more of a reference to the long-rumoured rolling-release methodology; it's not about actually charging for it, just moving it away from "it's a product with an X-yearly release cycle." That was my take, anyway. I've been wrong before, I'm sure I'll be wrong again - just, perhaps, not this time.
     
  5. Krazeh

    Krazeh Well-Known Member

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    Haven't MS said they don't intend Windows to be a loss leader? And having looked at the MS Windows 10 page it refers to a free upgrade for qualifying windows 7, windows 8.1 and windows phone 8.1 devices. That doesn't seem to be any upgrade for all users...

    Edit: why would an upgrade for tablets like the Linx require a bios or firmware upgrade?
     
  6. RedFlames

    RedFlames ...is not a Belgian football team

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    From here

    and

     
  7. fix-the-spade

    fix-the-spade Well-Known Member

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    Stage 1, don't tank the PC market in the first twelve months.
    Stage 2, pray to the Silver Dollar that OE buyers and aftermarket purchasers don't start demanding Windows 7 over all else again.
    Stage 3, OE sales (the real money).
    Stage 4, once the new OS has a large install base and (hopefully) reasonable popularity, start charging for it after market.

    I'm sure Microsoft will start shoe-horning subscriptions for everything imaginable, I would be very surprised if cross platform play from the PC end worked without a XBL Gold subscription for example. Then there's Office, Media player, Outlook, Security...

    The most important thing is that they avoid that wave of this is horrible I'm not buying it that afflicted Win 8.
     
    Last edited: 21 Jan 2015
  8. lilgoth89

    lilgoth89 Captin Calliope

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    also it could end up saving them money in the long run
    i wonder how much money it cost to keep Windows XP supported for so long
    if they can jump everyone onto the same OS it keeps their running costs down as they only have to support a single software point compared to several, i also believe this is the reason MS tried to have a 'one OS for all devices' idea

    That said, im still going to wait until we see the small print before making any jumps
     
  9. Cerberus90

    Cerberus90 Car Spannerer

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    Hope my MSDNAA copy of Win7 Pro is eligible for the free upgrade, :D
     
  10. Measter

    Measter New Member

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    Perhaps they're disregarding people like us in their profit predictions, and looking more towards OEMs. We aren't average computer users, we don't buy a whole new computer from the shop when we want an upgrade. It could be that OEMs will continue to need to buy a licence, and I would assume that what we would spend on an OS licence is pretty small. They could be banking on the good will they'd get releasing a free upgrade.
     
  11. Icy EyeG

    Icy EyeG Controlled by Eyebrow Powers™

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    What does "supported lifetime of the device" means, specially for a laptop?
    How about those that bought, for example, a Windows 7 Ultimate Retail box. Will they still have the perks from a retail license?
    Apparently some editions are excluded: Windows 7 Enterprise, Windows 8/8.1 Enterprise, and Windows RT/RT 8.1, according to the blog post comments.
     
  12. RedFlames

    RedFlames ...is not a Belgian football team

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    My best guess is that you couldn't transfer the license to a new/different PC... until they release the small pint or say for definite what they mean it's just a guess...
     
  13. Icy EyeG

    Icy EyeG Controlled by Eyebrow Powers™

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    Well, if that's the case, I won't upgrade.
     
  14. Madness_3d

    Madness_3d Bit-Tech/Asus OC Winner

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    Does that mean if I need to reinstall the OS at some point, after the 1 year period, I will have to pay for a new license? :/
     
  15. SexyHyde

    SexyHyde Member

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    Gareth's login looks to have been compromised!
     
  16. Combatus

    Combatus Bit-tech Modding + hardware reviews Staff Super Moderator

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    I'd assume there will be some kind of registration process whereby your upgrade is logged. Likewise I'd also hope that for enthusiasts like us that regularly reinstall Windows, once you're sold on W10, the next time you reinstall there's some way of doing so without having to reinstall W7/W8/W8.1 and all that mucking around. In other words I hope there's some kind of standalone install that upgraders can use.
     
  17. RedFlames

    RedFlames ...is not a Belgian football team

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    That's based on how OEM licenses work [which is what most of the licenses upgraded will be]... 'retail' licenses may be the same as now. As i said, until they roll out the fine print we'll not no for sure...

    For most people it'll be an non-issue as when the 'device' dies, they'll buy a new one which will have its own license...

    If it's a reinstall no [though you may have to jump through the activation hoops], if it's fresh install on a new PC maybe [see above], though it's pretty easy to get round that hurdle currently [though not 100% guaranteed to work] by phoning MS up

    Though the only reason you'd need to reinstall from scratch is if you were changing the HDD/SDD which had windows on it... 'refresh' and the built-in 'wipe everything and reinstall' options would suffice for most people and situations...
     
  18. Gareth Halfacree

    Gareth Halfacree WIIGII! Staff Administrator Super Moderator Moderator

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    Just what I've heard on the grapevine. Remember, the tablets are more locked-down than a standard PC or laptop; I couldn't install Ubuntu on mine, no matter how hard I tried. I'd be pleased if it wasn't the case, though: I fancy a free upgrade to Windows 10 on my Linx 7.
    I predicted the iPad would fail 'cos of the locked-down ecosystem and lack of Flash support in the browser. Great going there, G, that came true, didn't it? Tool.
     
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  19. Krazeh

    Krazeh Well-Known Member

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    32 or 64 bit? I know the bios is 32 bit so won't let you run a 64 bit boot loader or OS; however, I've had no problem installing a 32 bit version of Windows 8.1 Pro and I know people have installed the Windows 10 Technical Preview.
     
  20. SchizoFrog

    SchizoFrog New Member

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    I can't help but feel that some people are over estimating the numbers who will upgrade at all. I know the upgrade number is huge but there are far more who will just continue to stick with whatever is already on their current computer. I know plenty of people who still run 7, not because they don't like 8, in fact most of them have never tried it and know very little about it apart from what they see on a poster. Windows 8.1 was a free upgrade for those with 8 and yet many ignored that too... just like so many people who ignore Windows Updates in general.
    I also feel that newer versions of Windows face a slower uptake than previously because many people hang on to their computers (laptops/PCs) for longer before updating to newer ones and so end up staying for longer with what was originally installed on their current machine, as mentioned above.
    I can't understand the negativity going around either. MS are giving away their top line OS for free for you to use and you want to complain because you might have to reinstall the OS? Or if you reinstall after the first year you might have to pay for it? So what? I can't think of anything else you can have and use for a full year and potentially a lot longer on a try before you buy basis. I just hope that the free version is at least complete enough to include Media Player, Media Centre and a few other bits... if these are purchase only additions then that is a whole different matter but I can't see them doing that. At least not in the first year as that would surely cause a lot of people to not upgrade once again which is totally against what their hopes are.
     

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